Ring you from a phone
Most people look you up on their phone. A call button on every page means one tap and you're talking.
You're on the tools all day, and your website should be working while you are. We build tradespeople a proper site in 24 hours, then run it for £99 a month: hosting, security, backups and every change you ask for.
Fancy design doesn't win jobs. These six things do, and every Upkept site is built around them.
Most people look you up on their phone. A call button on every page means one tap and you're talking.
Your registrations, memberships and insurance where people look for them. Only the ones you really have.
The towns you cover, in plain words, so you get calls from your patch and not from three counties away.
The jobs you do and the jobs you want more of, each with its own page that Google can find.
Call-out charges, how soon you can come, what happens next. Answered on the site, they stop being phone calls.
Light, fast pages that open quickly on a phone in a car park or on a building site.
Each trade has its own customers, rules and questions. Start with yours.
Emergency calls, your Gas Safe number, boiler, bathroom and landlord pages.
See the pageYour NICEIC or NAPIT registration, rewires, EICRs and EV chargers.
See the pageExtensions, lofts and renovations, project write-ups and how you price.
See the pageMOTs, servicing and repairs, the makes you know and a quick way to book.
See the pageNot a trade? See websites for salons and barbers, cafes and restaurants and therapists and clinics.
Also on this page: Roofers, Landscapers and gardeners, Painters and decorators, Cleaners, Handymen.
Plenty of tradespeople search for a website builder. It's the cheapest route, and for some it's the right one. Here's an honest look at the three ways to get a site, using prices published on each company's UK website.
| DIY website builder | One-off build | Upkept | |
|---|---|---|---|
| Example price | Wix Light £9 a month, yearly plan, plus tax; Squarespace Basic £12 a month, yearly plan | £295 to £995 at one trades specialist, plus hosting £15 and care £25 a month | £99 a month, all in |
| Who builds it | You do | They do | We do |
| Who changes it | You, in the editor | You, or them for a fee or on a care plan | You ask, we do it |
| Time to live | Your evenings and weekends | Agreed with the designer | 24 hours |
| Best for | People who enjoy doing it themselves | People happy to pay upfront and manage it after | People who want it handled |
Checked on 15 October 2026. Wix and Squarespace prices are for yearly plans paid upfront; Wix says its prices exclude applicable taxes. The one-off example is Websites for Tradespeople, whose package prices include VAT. Full workings and more examples are in our website cost guide.
The same service, shaped around what your customers ask before they ring.
Roofing work comes in two kinds: the urgent call after a storm, and the big planned job. Your site needs to handle both.
What your customers look for
Pages we'd usually build
Home, roof repairs, new roofs and re-roofing, flat roofs, chimneys and leadwork, guttering and fascias, emergency repairs, areas covered and contact.
Your site launches with outdoor photos chosen for exterior trades, in a design theme made for hands-on trades like roofing.
People buy garden work with their eyes, and many of them want someone for the whole year, not just one job.
What your customers look for
Pages we'd usually build
Home, garden design, patios and paving, fencing, lawns and turfing, garden maintenance, finished projects, areas covered and contact.
Your site launches with garden and landscaping photos, ready for the jobs you want more of.
Decorators are invited into the rooms people care most about, so tidiness and finish sell the job.
What your customers look for
Pages we'd usually build
Home, interior decorating, exterior painting, wallpapering, commercial work, areas covered and contact.
Your site launches with photos of finished interiors, in a design theme made for decorators and family firms.
You're asking people for a key to their home or office. Trust is the whole sale.
What your customers look for
Pages we'd usually build
Home, regular cleaning, deep cleans, end-of-tenancy cleans, office and commercial cleaning, prices, areas covered and contact.
Our Fresh design theme was made for cleaners and gardeners: bright, airy and easy to read on a phone.
Handyman customers usually have a list of small jobs and want to know you'll do them all in one visit.
What your customers look for
Pages we'd usually build
Home, jobs I do, prices, areas covered and contact.
Your site launches with photos chosen for building and repair work, and every page carries a call button.
The build, hosting, security, backups and unlimited changes. No setup fee. A 12-month initial plan, then month to month.
Upkept
No setup fee · 12-month plan, then rolling monthly
Secure payments by Stripe. Your domain and your content stay yours.
Many trades use both. A directory profile sits next to your competitors and runs on the directory's rules. Your own site shows only you, is there when people search your name, and gives your Google Business Profile somewhere to point.
Anything from nothing, on a builder's free plan with the builder's branding, to a few thousand pounds for an agency build. Upkept is £99 a month with everything included. Our guide lists published UK prices for each option. Read the website cost guide.
Yes: the schemes you belong to, with registration numbers if you like, such as Gas Safe, NICEIC, NAPIT, TrustMark or the FMB. We never add a scheme you haven't told us about.
Real reviews you've earned can go on your site, with your customers' permission. We never write or invent reviews.
That's fine. Your site launches with professional photos chosen for your trade. If you have a logo you can upload it from your dashboard; if not, your business name is set in a strong, clean style instead.
Yes. Locksmiths, window cleaners, tree surgeons, pest control, removals and more. If you work on people's homes or businesses, Upkept is built for you.
Prices were read from each company's own UK website on 15 October 2026. They change, so check before you buy.
Find your domain, answer a few questions, and have a proper website live by this time tomorrow.